Kolsquare, Europe’s leading influencer marketing platform, is set to bring its Influencer Marketing Klub (IMK) to the UK on October 26, 2024. This initiative aims to create a community where experts in influencer marketing can connect, exchange ideas, and discuss current market challenges.
The Influencer Marketing Klub was founded to unite the largest community of influencer marketing professionals worldwide. Already established in France, it aims to foster collaboration among industry experts. The upcoming UK meeting marks the first of its kind in the region, presenting a unique opportunity for professionals to engage with Kolsquare’s team and gain insights into the latest trends and research.
Attendees at the inaugural UK gathering will receive a preview of Kolsquare’s latest European market study, scheduled for release this autumn. This study promises to provide valuable insights into the evolving landscape of influencer marketing, helping professionals to better understand market dynamics and strategies. In addition to the market study, the event will feature an engaging influencer marketing quiz and an open floor session for participants to share their experiences and knowledge.
Katy Link, Kolsquare’s Head of Brand, expressed her enthusiasm for the UK launch of IMK. “With the Influencer Marketing Klub, people have a dedicated space to exchange ideas and collaborate with others with expertise in the creator economy,” she stated. “The goal is to become the largest worldwide think tank in social media and influencer marketing.”
The first UK IMK meeting will take place at The Rails, Great Northern Hotel, located on Pancras Road, N1C 4TB. This venue was selected to foster a vibrant atmosphere for networking and collaboration among attendees.
Katy further elaborated on the initiative’s broader goals: “Our aims are to grow our community, increase visibility, attract more talent, and become the voice of our industry. It’s bigger than Kolsquare; it’s open to anyone with an interest or expertise in the influencer marketing industry. We look forward to welcoming individuals from the UK to join us.”
Membership to IMK is open to those who meet specific criteria, ensuring that participants are genuinely invested in influencer marketing. Conditions for membership include having at least one person in the company fully dedicated to influencer marketing, partnering with over 50 influencers in the last six months, or investing more than €100,000 in influencer marketing during the same period. Additionally, members must commit to making influencer marketing ethical and responsible.
Those interested in joining the Influencer Marketing Klub can apply via the official website: influencermarketingklub.com.
As influencer marketing continues to grow in importance, Kolsquare‘s IMK aims to provide a platform for innovation and collaboration, shaping the future of the industry.
